Business Key has mastered the art of utilising high-quality print products to effectively reach local communities across Western Australia, fostering long-lasting relationships and driving business growth.
In this article, we’ll delve into how our unique approach to local advertising has helped countless businesses establish a strong presence in the heart of the outback.
The Power of Print Marketing in the Outback
While digital marketing is undeniably on the rise, print marketing remains a vital tool in Western Australia. The tangible nature of print materials allows them to be seen and physically interacted with, creating a lasting impression.
At Business Key, we’ve pioneered several print products that have become essential in the local advertising landscape.
Two of our standout products are the Business Planner and the WA Mining Map, both of which have gained significant traction in the Goldfields-Esperance, Pilbara, and Kimberley regions.
These print products are not only useful but have also become a staple in many businesses and companies across the region. Over the past three decades, we’ve distributed hundreds of thousands of these materials to help local businesses improve their visibility and reach.
Business Planner
The Business Planner is more than just a calendar. What makes this planner so valuable is its unique blend of practicality and local focus.
The Business Planner is designed to be tangible, durable, and easy to use. It’s a well-known and trusted reference tool, widely used by local businesses, offices, and company HQs across the Goldfields-Esperance, Pilbara, and Kimberley.
It provides a physical, scribble-friendly space to jot down notes and reminders. Its size and layout make it easy to read at a glance, ensuring it gets used every day.
It’s also a local resource that highlights community events, key dates, public holidays, and even mining-related activities in the region.
- Large format (1000mm x 700mm)
- A year at your fingertips
- Scribble-friendly and timeless
Limited Advertising Opportunities
With only 33–42 available advertising spaces in the Business Planner, these spots are highly sought after.
Local businesses looking to make an impact on the community need to act fast to secure their place in this essential resource.
WA Mining Map
Another cornerstone of our local advertising strategy is the WA Mining Map. This large, detailed map provides an overview of Western Australia’s mining sites.
The WA Mining Map offers local businesses the opportunity to advertise directly to key decision-makers in the mining, construction, logistics, trade industry, and more.
Local businesses can showcase their products and services on the map and reach a targeted audience that would otherwise be difficult to connect with.
This high-visibility resource material also includes a detailed overview of WA mine sites and offshore oil & gas rigs—ideal for businesses working in the resources sector.
- Large format (700mm x 1000mm)
- Prime exposure for local businesses
- Scribble-friendly and timeless
Limited Advertising Opportunities
With only 32–39 advertising spaces available on the WA Mining Map, these spots are highly sought after.
Whether it’s on a mining site or at the headquarters of a major mining company, the WA Mining Map is a prominent tool viewed by industry leaders year after year.
2027 Editions of the WA Mining Maps and Business Planners
The WA Mining Map and Business Planner is about to return for new editions.
These highly sought-after print products will be distributed for FREE in December 2026, giving businesses another chance to secure prime advertising space.
Don’t miss out on this unique opportunity to get your business in front of key decision-makers and local customers. With limited spots available, now is the time to act.
‼️Bookings for the 2027 editions open on 1 June 2026.‼️
For more information or to reserve a spot, call 1300 017 990 or email support@thekey.com.au.
These print products are not only useful but have also become a staple in many businesses and companies across the region. Over the past three decades, we’ve distributed hundreds of thousands of these materials to help local businesses improve their visibility and reach.
Why Choose Business Key for Local Advertising?
Business Key has earned a reputation as one of the leading providers of local print advertising in Western Australia by consistently delivering high-quality products and services.
Our approach is simple: we combine informative content, eye-catching designs, and targeted exposure to help businesses grow.
We understand the local landscape and the needs of the businesses operating in remote regions, which is why our products are designed to be both practical and highly effective.
Whether it’s through the Business Planner or the WA Mining Map, we’ve helped local businesses boost their visibility and connect with customers across the Goldfields-Esperance, Pilbara, Kimberley, and beyond.
Business Key is here to help local businesses in WA harness the power of local advertising with high-quality print products that engage and inform, and thrive in the competitive outback market.
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